Tú, N.C.Q. and Dũng, L.T. 2018. FACTORS AFFECTING CONSUMER-BASED BRAND EQUITY OF VIETNAMESE PHARMACEUTICAL COMPANIES. Dalat University Journal of Science. 8, 1S (Jul. 2018), 145–157. DOI:https://doi.org/10.37569/DalatUniversity.8.1S.432(2018).